Many things look bleak right now, but at the same time, we have never had more freedom.
A journalist asked me to imagine I was the CEO of a struggling association, and there was a board meeting next week. What would I want the board to know? Here is what I would say.
Organizations tend to do one of two things in a crisis, but it is important to guard against either reaction.
You’ve put your heart and soul into developing a super neat online event for members, but registration is low. What do you do now?
It might be hard to do deep thinking-type work right now. Here are a few ideas to get into the zone.
While you analyze what members need to learn, also think about who they need to learn from.
What is going to drive your professional or industry community now?
Start innovating today. Check out this roadmap for becoming a super innovative association.
Sometimes how you feel is not how it is.