Smooth The Path

Cultivating Engagement One Nudge at a Time

I’ve been waiting for months, no years, to share this secret with you! I’ve got a new book publishing, and it is all about member engagement.
How to Embrace Your Next Event Technology Snafu

How do you approach technology when everything that can go wrong might go wrong at your next in-person or online event?
Making Conference Conversations Less Ephemeral

Here’s a recipe for a new type of valuable content that may increase attendee and member engagement and is not resource-intense.
Roundup Report on Networking Events of the Future

Piles, no, reams of data spewed from the Incubator, and we found we were sitting on a gold mine of community knowledge, so we summed up the most actionable insights for you.

September 20, 2022 By Amanda Kaiser

Blinker Fluid is Free – Use it

I love finding great examples of engagement in the most unlikely places! Here’s a great example from Delaware DOT.

September 12, 2022 By Amanda Kaiser

Member Engagement Needs to Evolve

The future of member engagement is changing, and associations are at the forefront of this shift. Let’s gather together and find tons of solutions! Join us for this collaborative event.

September 7, 2022 By Amanda Kaiser

Today’s Two Styles of Attendee Engagement

I’ve been noticing a divide in how popular keynoters try to engage their virtual audiences. Both strategies can work – at the right time.

I work with association leaders to discover the exact member insights needed to drive exceptional organizational strategy, innovation, and marketing. In short, I help you cut through the ambiguity and the hundreds of potential paths to find the priorities your association needs to focus on now to thrive in the future. Are you dealing with strong external pressures and changing member needs? I am an expert in conducting powerful methods of member research that will get you the exact answers you need.

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