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February 15, 2018 By Amanda Kaiser

3 Decision to Join Myths and the Reason Members Join Our Associations

We think these are the reasons members join, but members say different.

Filed Under: Association Marketing, Member Experience Tagged With: association value, attraction, benefits, benefits list, first impressions, member acquisition, member experience, value, word of mouth

December 5, 2016 By Amanda Kaiser

Top Questions Asked About the Association Value Trigger Point Concept

Leveraging your Association Value Trigger Point is an effective way to engage members early and engage them for life!

Filed Under: Association Innovation, Association Value Tagged With: association benefits, association innovation, association marketing, association value, association value trigger point, delivering value, discovering value, member segments, membership value, value, value proposition

May 11, 2016 By Amanda Kaiser

Conferences Give Members Permission to Take Time to Learn

Why do members attend conferences? It is because it gives them permission to take the time to learn. This is a huge value for them.

Filed Under: Association Strategy, Conference Tagged With: association value, attendee experience, conference, engaged members, professional development, value

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