Smooth The Path

Member Informed Strategy, Innovation & Marketing

March 5, 2019 By Amanda Kaiser

Not Fitting in is Awkward for Many Members

Do new members know the set of social norms particular to your members?

Filed Under: Member Experience Tagged With: association strategy, belonging, commuication, creating a member experience, first impression, member culture, new member experience

March 13, 2018 By Amanda Kaiser

Top Performing Associations Do Not Give Gifts

But they are very generous with something else that drives engagement.

Filed Under: Association Strategy, Member Engagement Tagged With: first impression, member experiences, new member engagement, onboarding, orientation

March 29, 2017 By Amanda Kaiser

The Question Our Newest Members are Asking

Here is an unconscious question new members are asking themselves when they first join.

Filed Under: Member Experience Tagged With: association value, first impression, member culture, member experience, new member offerings, new members

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