Some of the best inspirations come from drawing a connection between disparate things. Here’s how to do this for your association.
May the wind be the only product in your hair. Take a twirl through Harley Davidson’s print ads (Google: Images for Harley Davidson print ads) to see what they are really marketing. Harley sells motorcycles but they market experiences, a world view and a very strong identity that their customers aspire to. They tell the […]