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March 10, 2015 By Amanda Kaiser

Two Member Trends Hurting Associations

The seismic shifts in computing have been: the PC, the Internet and most recently mobile. Do we know what is next? Industry experts and the venture firms are betting that it will be virtual reality. According to a recent Wired Magazine article eight times the venture money was poured into virtual reality in 2014 compared to just one […]

Filed Under: Association Strategy, Technology Tagged With: association strategy, conference, generous, help, learning, mentor, networking, problem solving, professional development, strategy, teaching, technology, virtual reality

February 25, 2015 By Amanda Kaiser

Our Members’ Time and Money

When we think about association value we tend to think about dollars and cents. Is membership worth $400? Is the conference with travel worth $5,000? That benchmarking report, is it worth $500? Our members are not only counting pennies. They are also very protective of their time. Is it worth my time and attention to […]

Filed Under: Association Strategy Tagged With: attending, conference, contribution, member experience, member participation, member value, membership, money, time, value

September 8, 2014 By Amanda Kaiser

The Feeling of a Member Belonging is up to You

Members feel they don’t belong when: They are not welcomed There is no badge for them at registration Their name, title, company or contact information is incorrect Everyone seems to already know each other but they don’t know anyone They can’t find resources applicable to their problem or goals A staff member or other member […]

Filed Under: Association Strategy, Belonging Tagged With: belonging, conference, customer service, events, member experience, members service

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