What is a Member Engagement Strategy?
Member engagement needs more than a welcome email to flourish. A deeper connection is necessary to foster real engagement. If members are not renewing at the rate they should be, a Member Engagement Strategy can help.
Using Amanda’s research-backed step-by-step method, she will take your team on an exploratory journey through the heart of the association. Investigate the indicators that matter most. Uncover the real the value your association offers and the experiences that most impact members. Get messaging, channel, timing, and frequency tactics in a detailed plan that you can start implementing right away.
How can a member engagement plan help my organization?
The member engagement strategy process helps associations:
- align and rally staff and volunteer leaders
- clearly articulate the association’s value to members
- make engagement a priority for every benefit and service
- develops a communication plan that does not burn members out
- engage new members, long-time members, innovative members, or other at-risk member populations
- provides a clear, detailed, and easy to implement, path to boost member engagement; no guesswork needed
How can I learn more?
Schedule a chat with Amanda to learn if developing a Member Engagement Strategy is right for your organization.