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September 9, 2021 By Amanda Kaiser

Associations May Now Have Access to Previously Hidden Data

When members have conversations that solve problems, it’s a pity to keep that knowledge locked away in a breakout group. We’ve got to find ways to capture and understand the best ideas so these ideas can be used for the good of the community.

Filed Under: Member Insights, Uncategorized Tagged With: association conference, data-based decisions, industry insights, marketing insights, member data, member insights, member research, missing data, virtual conference, virtual events

July 30, 2020 By Amanda Kaiser

Associations are Leaving Data on the Table

We now have access to insights about new trends, member challenges, and our member’s world of work.

Filed Under: Member Insights, Member Research Tagged With: focus groups, member challenges, member data, member research, member surveys, qualitative member research, quantitative member research

March 5, 2020 By Amanda Kaiser

Board Member Focus Groups Tend To Be Wildly Inaccurate

Do you need reliable member insights? Don’t rely on your board to give them to you.

Filed Under: Member Insights, Member Research

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