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December 12, 2019 By Amanda Kaiser

How to Write Sunny and Funny Emails to Your Members

The 4-part framework for emails your members will read.

Filed Under: Association Marketing Tagged With: delivering value, email campaigns, email frequency, email marketing, email messaging, member experience, new member onboarding, perception of value

November 5, 2019 By Amanda Kaiser

Future Configurations for Member Organizations

New ways to organize around member interests.

Filed Under: Association Marketing, Association Strategy Tagged With: chapter, chapter management, demographics, member segmentation, mindset, professional associations, psychographics, small association, trade associations

October 1, 2019 By Amanda Kaiser

Potential Members Are Not Hearing About Associations Anymore

Is word of mouth working for your association?

Filed Under: Association Marketing, Association Value Tagged With: association value, creating a member experience, decision to join, join, member acquisition, member awareness, member experience, membership value, why join?, word of mouth

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