Before COVID, there were a bunch of challenging big and small problems that associations were grappling with:
- Revenue reliance on the conference,
- member value packed into just a few days of a year,
- community and connections for all members,
- small group debriefs,
- and communication, to name a few.
Now, most associations are limited to virtual-only delivery and connections, and this constraint is making our evergreen problems worse. Perhaps your organization has enough in reserves to ride out the storm until things are back to normal, but those problems will still be problems even post-COVID.
Let’s start solving problems like these today!