How would you like to raise the new member renewal rates by 9.7%? You can!
New research shows that trade and professional associations greatly benefit when they implement new member onboarding and orientation programs. These programs raise new member renewal rates, increase new member engagement, and quite possibly can raise overall member engagement at your association.
If you are thinking about launching a new member engagement program or you would like to add to or revise your current onboarding program, the New Member Engagement Study report is set up as a guidebook walking you through the steps. From program planning to selecting tactics the data we have gathered from 160 association professionals will show you what works and what does not.
In the report, we reveal why every association should have a new member onboarding or orientation program, what you should expect from your program, how to launch the very best program, and how to improve your existing plan. The report is free to all association professionals.
Recently we dove back into the data and wrote a few articles you might be interested in:
- New member engagement programs are notoriously slow to build and slow to show results. See how to gain buy-in from leadership and peers despite this obstacle.
- Learn how to plan your program or how to change your existing plan. Here are two must use strategies when planning a new member engagement program.
- What is this 9.7% increase in new member renewal rates that Amanda keeps referring to?! Improve your existing program with five new strategies pulled directly from the study.
- The top-performing new member engaging programs do something the others do not.
- And there is more…
Reading the New Member Engagement Study report, you might notice that this report is a little different than many research reports. There are quotes from association professionals because we included qualitative interviews in our mixed-method study. There are also videos and how-tos. What you might not know is this study is very different in one other way!
The Dynamic Benchmarking platform houses this survey. Dynamic Benchmarking does not just collect survey data; the platform also disseminates data for all survey respondents to use. Each respondent can access the intuitive platform to filter the results to see what their peers are doing. We left the platform open so you can pull your custom results too! Participate by looking for the light purple box on the upper right side of this page.
We hope you love this study!