Once upon a time your most valued exhibitors looked forward to each years conference. Now they are worrying about the declining value. What can you do?
Do we do enough walking in our member’s shoes? When was the last time we signed up for our own membership (or anyone else’s)? When was the last time we just attended one of our events, not worked them? When was the last time we shadowed a sales person, member services professional or watched one of our […]
There is a gaping void of trust in the professional world today. We see this everywhere. Some new hires may not do the work they signed on to do. Some co-workers don’t deliver what they said they would deliver. Some team members miss deadlines. Some consultants deliver underwhelming results. Some giant corporations lay all the […]