Some are going to be curious. And this curiosity will drive pre-work, thoughtful introspection and ultimately reflective decision making.
What is more valuable to an association? What works better? Which of these help us achieve our goals: On-boarding programs or lapsed-member programs? Seeking to please everyone in our industry or profession or solving the problems of a or a few core segments within our industry or profession? Messaging to members or connecting with members? […]