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July 20, 2016 By Amanda Kaiser

Warning Attendees to Not Attend The Conference Again

All the unintentional ways we warn attendees to not engage, not learn, not come back to our conference.

Filed Under: Conference, Member Insights Tagged With: attendee experience, first impressions, member experience, member focused, networking, observation, professional development

September 30, 2015 By Amanda Kaiser

It is Easy to Misinterpret Members’ Opinions when Observing Their Behavior

As association executives we assume we know how members feel but the only way to know how members feel is to ask.

Filed Under: Member Insights, Member Research Tagged With: association value, behavior, observation, qualitative, satisfaction survey, satisfied

January 6, 2015 By Amanda Kaiser

We Have Questions that Member Surveys can’t Answer

For every question we have about our association’s business our members have the answer. To often we don’t get the answers we need because we either don’t ask the question or we ask the question in the wrong way with the wrong methodology. We tend to turn to surveys first because they are easy and […]

Filed Under: Member Insights, Member Research Tagged With: accurate, actionable, complete, data, feedback, focus groups, member feedback, member insights, member research, observation, phone interview, session presentation, survey

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