Disengaged long-time members want us to lure them back. Here’s how.
Many of our members are lonely in the professional and also the personal sense and this gives associations yet another opportunity to help them.
You are searching for problems. Your member’s problems that is. What are your member’s problems? Because that’s where your opportunity lays. Related: How do associations attract younger members? 2 Member trends hurting associations Association storytelling is different marketing