We focus so much on chapter programing but your new members and potential members have another need to fill.
Related: How do you welcome members? First impressions are critical for associations Are you leveraging your association’s value trigger point?
Is there anything more important than returning a member inquiry? Non-response is prevalent in our industry (as well as most other industries) but it means many many lost opportunities. When you and your staff don’t respond quickly and with thoughtful answers members: Think you don’t care Find another solution Get frustrated Detach and become less […]