We want to tell members about the newest product, service, or event available to them. Members just want their problems solved.
Here’s a guest post that I co-authored with Brian Slough, associate with Norris McLaughlin & Marcus for the Lehigh Valley Legal Blog: Electronic marketing campaigns, whether through email or social media, are an important tool for your business. These campaigns can be vital in establishing, expanding, or maintaining your company’s public profile. In today’s digital world, […]