We all talk about the importance of first impressions in dating and love. We even talk about first impressions in the hiring process. Less talked about is the significance of first impressions with members, customers, guests or attendees. Attention grabbing Experts say one of the new currencies of this decade is not money but attention. […]
Money Is Not The Only Currency [Cartoon]
Attention is! Related posts: Why long-term planning is so hard Associations listen to the wrong members Should we have an association blog? (that’s the wrong question)
Are You Stalking Your Customers?
I have a company stalking me. Sure it’s by email so really I’m just annoyed. They keep sending me emails and it seems like more and more every day, trying to sell me their services. There are no interesting how-to tips to get my attention. There’s no quality free offer. There’s nothing they share that’s […]