Enable Meaningful Human Connections with Networking Events of the Future
Members say today’s virtual conferences are missing one key element. Networking!
Matchbox Virtual Media and Amanda Kaiser teamed up with a super-engaged group of powerhouse association professionals to explore virtual networking in 2021 and beyond. Over two and a half months, we empathized, experimented, ideated, and tested diverse platforms and methods, developing new networking strategies for virtual and in-person events.
Join us as Amanda shares what worked and what didn’t in this program devoted to connection, collaboration, and co-creation.
Association Research Reveals the Stickiest New Member Engagement Programs
Do your new members renew at a far lower rate than other members of your association? If this is true, you are not alone, as new members tend to be the most at-risk members for associations.
Would you like to see how associations improved their new member renewal rates by 9.7%? Dynamic Benchmarking and Kaiser Insights LLC teamed up to conduct the New Member Engagement Study. The mixed-method research explores the new member onboarding, welcoming, and orientation habits of over 270 associations. The research revealed that no matter the type, size, or focus of your association, a new member engagement program can work for you!
In this session, we will share many new and exciting insights from the research, including the four strategies the best new member onboarding programs rely on. Participants will see which tactics work best along with implementation tips and leave with a step-by-step process you can bring back to the office.
Boost Member Engagement by Correctly Communicating Your Association’s Value
Some member groups are challenging to attract and engage. Delivering and communicating value wins our member’s hearts. Broken into three sections, this facilitated conversation will start with learning about Amanda’s research-backed Value Proposition Framework for developing messages that grab the attention of hard to influence groups.
Next, we will work with the framework in smaller groups experimenting together with each part of the process. During this fun, fast-paced session, there’s no pressure to be right, or even have a great answer, just keep the conversation moving. Finally, it is time for us to convert the framework input into engagement tactics for our members. Take home a bundle of strategies, tactics, and templates that you can start using tomorrow!