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What are the secrets? Sarah Hill from MemberClicks and Callie Caddie from MultiView got a group of association, non-profit and membership bloggers together and asked this question. What are the secrets to member engagement? Here’s what we said; the results may surprise you. Engagement is about the personal touch The more you can taylor your […]
At its simplest member marketing boils down to two goals 1) attract members and 2) take them on an adventure. We call number two engagement or retaining members or the member experience. The words retaining or engagement seem slightly clinical so how about spicing up your thinking by taking your members on an adventure? What […]